Social media is a big part of teenagers’ lives; Pew Research indicates that 95 percent of teens use the Internet, and 81 percent use social networking sites.
But while Facebook has been popular for the past six or seven years, it is slowly losing ground to newer networks like Twitter.
The graphic above represents what is likely to be an ongoing trend. Twitter is becoming more popular than Facebook. Instagram is also quickly gaining steam among teen users.
One reason for the slide away from Facebook is the prevalence of older adults on the social network. Pew Research indicates that 60 percent of Internet users 50-64 use Facebook, and 45 percent of Internet users older than 65 use the site. For comparison, less than 10 percent of adult Internet users older than 50 use Twitter, and even fewer use Instagram.
Most teens indicated they prefer sites that their parents, grandparents and other relatives aren’t using. A 19-year-old focus group participant said, “Yeah, that’s why we go on Twitter and Instagram [instead of Facebook]. My mom doesn’t have that.”
I can’t argue with that rationale; when I was in high school and college, there were probably things posted to Facebook that my parents would not have approved of.